Alt-Pop Breakout Maude Latour Drops Colorful 'Strangers Forever' EP
Rising alt-pop star Maude Latour’s breakthrough year continues today with the arrival of her much anticipated major-label debut EP, Strangers Forever. The irresistable six-track set is a showcase of the newcomer’s evocative, colorful brand of pop, and includes viral hits such as “Clean,” “One More Weekend,” and “Furniture,” as well as the standout title track.
“Strangers Forever” is the kind of unfiltered diary entry set to music that makes Latour one of alt-pop’s most exciting new talents. The emotional pop track finds the 21-year-old trying and failing to come to grips with a breakup. “I love you but you wanna be somebody else’s baby,” Latour sings. “You love me but you’re over it and you start to hate me.” The pain of a one-sided split is aptly conveyed in the Tess Lafia-directed official video in which Latour watches home movies and interacts with the literal ghost of her ex.
Latour will also be embarking on a sold-out, four date run of intimate live shows celebrating the release of Strangers Forever, kicking off next month and making stops in NYC, Chicago, Washington, DC, and Los Angeles.
The breakout artist — who hails from New York City (by way of London, Hong Kong and Sweden) — first made waves back in 2019 with her independently released EP called Starsick. Her authenticity and emotionally nuanced lyrics immediately resonated with listeners, and she joined the Warner Records family in 2021.
With a steady stream of viral hits, five of which are housed on Strangers Forever, Latour has amassed more than 30 million streams and appeared on prestigious playlists including Spotify’s New Music Friday, Lorem and Indie Pop. The rising hitmaker has also earned critical acclaim from the likes of The FADER, NYLON, Billboard, Refinery29 and FLAUNT Magazine. With Strangers Forever, she takes another bold, yet introspective steps towards stardom.